Set up the competitors in External Benchmark

3 min read

Who can use this feature

Rights: administrator.

Location: the External benchmark page, under Admin in the settings

Setup: the competitor brands you want to track have to exist for your company. Send the list to your CSM, who sets them up on the Diduenjoy side.

This feature is available to administrators only.

Overview

The analysis compares each of your stores with one competitor store per brand, and that mapping is what you maintain here. A store with no competitor mapped still shows its own reviews, with nothing to compare them against.

Map competitors to one store

  1. Open the configuration page. In Settings, under the Admin section of the left menu, click External benchmark. The page shows a search field, an Auto-fill button, an Add store button, and a table with one row per store of yours and one column per competitor brand.
  1. Open the configuration dialog. Click Add store at the top right. The Configure a new store dialog opens.
  1. Select your store. Pick it in the Your store dropdown, which lists only the stores that have at least one competitor store available. A store with no competitor at all is absent from this dropdown, and still appears in the analysis with its own reviews and no comparison.
  1. Select a competitor for each brand you want to compare against. Each brand has its own dropdown, listing that brand's stores from the closest to the farthest with the distance in meters, so the first entries are the ones your customers actually compare you to. One brand is enough, and you can leave the others empty.
  1. Save. Click Add. The store appears as a row in the table, with the competitor you chose in each brand column. Reviews are collected once a day, so the competitor data reaches the analysis the following day.

[๐Ÿ“ธ Screenshot to add, source: to capture live in product, interface: EN, caption: illustrates step 4, the Configure a new store dialog with one brand dropdown open showing competitor stores and their distance in metres, cropped to the dialog]

Map every store at once with Auto-fill

Auto-fill replaces your entire configuration, including every mapping you made by hand. There is no way to restore the previous one.
  1. Open the configuration page. In Settings, under the Admin section, click External benchmark.
  1. Start the operation. Click Auto-fill at the top right, then confirm.
  1. Review the result. For every store, the closest competitor of each brand is now mapped, and a cell is left empty where a brand has no competitor within range. Every mapping stays editable, and the analysis picks them up the following day.

Edit or remove a configuration

Use the Search field to filter the table down to the store you want, then act on its row through the Actions column, at the far right of the table.

  • Change the competitors. Click the pencil action to open the Edit store dialog, pre-filled with the current mapping. Change the selection in any brand dropdown, then click Save.
  • Remove the store from the benchmark. Click the bin action, then confirm in the Delete store dialog. The row disappears and the store no longer has a competitor in the analysis, where its own reviews remain visible.

Related articles


This document is for information and illustrative purposes only. It does not represent any contractual engagement and is subject to change for the purpose of service improvements.

Related articles

Was this page helpful?